The gaming and entertainment industry is unique: No other industry can combine the mix of excitement, social engagement, intellectual challenge and sheer fun provided to the countless people worldwide that enjoy its benefits.
As new markets open through global deregulation, the business opportunities and challenges magnify for the licensees and software providers alike. From sports betting to casino to lottery, licensees face the same challenges: customers loyalty harnessed through from the best possible experience. With political focus ensuring compliance and protective measures are in place, there is even more emphasis on knowing your and protecting your customers.
The industry winners will respond to these challenges by being agile, dynamic and informed – providing regional and highly personalised offerings, optimising spend and targeting customers with products and services in a socially responsible manner.
Xiatechs’ gaming and entertainment team, formed from former industry leaders, brings the knowledge, expertise and solutions to help licensees address these challenges, providing market optimised technology integration and analytics solutions to improve your customer acquisition and retention, profitability, product revenues, fraud detection and regulatory compliance.
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